Prima Taste is a Singaporean food and beverage brand launched in 1998, managed by Prima Food Pte Ltd, a wholly owned subsidiary of Prima Limited. The brand was created to provide authentic, easy-to-prepare Singaporean cuisine to both local and international consumers. Prima Taste's products are available in over 40 countries worldwide.
Products
- Singapore Laksa LaMian – Premium instant noodles offering the rich and spicy flavors of traditional Singapore laksa.
- Singapore Curry LaMian – Instant noodles infused with the aromatic and savory taste of Singaporean curry.
- Ready-to-Cook Sauce Kits – Complete meal kits for dishes like Singapore Curry, Chilli Crab, and Hainanese Chicken Rice, providing convenience without compromising on authenticity.
Highlights
- Prima Taste's Laksa LaMian and Curry LaMian have been highly rated by international food reviewers, including being ranked among the top instant noodles by The Ramen Rater.
- The brand emphasizes using premium ingredients and traditional recipes to deliver authentic Singaporean flavors.
- Prima Taste continuously develops new products to cater to evolving consumer tastes while maintaining the essence of Singaporean cuisine.